Dr. Susan Grant - Miller from the University of Leeds presented a study about the potential of social media as a source of information for decision making, in the field of  transportation. Dr. Amir Ziv - Av, former Chief Scientist of the Ministry of Transportion and owner of Ziv - Av Engineering, spoke about common sense and Technology which reduces 100 fatalities per year without additional funds. Mr. Selby glory, entrepreneur and CEO of Spetrotec, introduced an innovative approach for car insurance  that is based on technology.

This is the third conference of the Israeli Association of Transportation Research (Ayala), hosted by Afeka College of Engineering. Professor Erel Avineri, the Head of Engineering and Infrastructure Management department at Afeka College was recently appointed as a member of the Executive Committee of Ayala.